Please use this identifier to cite or link to this item: https://repositorio.uco.edu.co/jspui/handle/20.500.13064/1507
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dc.rights.licensehttp://creativecommons.org/licenses/by/3.0/-
dc.contributor.advisorCeballos-Ramirez, Silvia Lilianaspa
dc.contributor.authorAyala-Pérez, Dayanaspa
dc.contributor.authorCastro-Castro, Maria Alejandraspa
dc.contributor.authorIdárraga-Álvarez, Marcela Alejandraspa
dc.contributor.authorLópez-Cardona, Aslyspa
dc.contributor.authorRios-Muñoz, Maria Camilaspa
dc.contributor.authorTabares-Baena, Juanitaspa
dc.date.accessioned2023-03-07T21:38:55Z-
dc.date.issued2022spa
dc.identifier.urihttps://repositorio.uco.edu.co/handle/20.500.13064/1507-
dc.format.extent137p.spa
dc.format.mimetypeapplication/pdfes_ES
dc.rightsinfo:eu-repo/semantics/openAccessspa
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/2.5/co/*
dc.subjectCertificacionesspa
dc.subjectDenominación de origen protegidaspa
dc.subjectIndicación geográficaspa
dc.subjectPropiedad intelectualspa
dc.subjectPosicionamiento de marcaspa
dc.titleDenominación de Origen Protegida (DOP) de la Cerámica del Carmen de Viboral: beneficios percibidos en temas de internacionalización, protección intelectual y, desarrollo económicospa
dc.description.abstractenglishThe Protected Designation of Origin (PDO) is a recognition given by an organization to certain products that have their own characteristics attributable to a place of origin or traditional production techniques, which generate interest in consumers, improve the possibilities of access to other markets, obtain intellectual property rights and even generate better income in the marketing process. This favors the development of associative processes and provides opportunities to bet on the economic development of a region. In Eastern Antioquia, there is only one product that holds this certification, which is ceramics from Carmen de Viboral. Where not all artisans are members of the association and therefore, do not use this designation in order to make their products more attractive in the international context. For this research, a descriptive study was carried out, which, from the qualitative point of view, sought to know the perception of the members of the pottery producers association on issues such as brand positioning, internationalization processes, intellectual protection and, the little interest in obtaining the Geographical Indication certification, which was done through a semi-structured interview. For the quantitative, a survey was designed for two audiences, the first for producers who are attached to the association and the other for those who are producers of the good and who are not in the association, to measure knowledge of the certification, advantages obtained, among others.eng
dc.subject.subjectenglishCertificationsspa
dc.subject.subjectenglishProtected Designation of Originspa
dc.subject.subjectenglishGeographical Indicationspa
dc.subject.subjectenglishIntellectual Propertyspa
dc.subject.subjectenglishBrand positioningspa
dc.subject.lembPropiedad intelectualspa
dc.subject.lembDerecho de autorspa
dc.subject.lembPropiedad industrialspa
dc.subject.lembMarcas comercialesspa
dc.subject.lembDenominaciones de origenspa
dc.subject.lembDesarrollo económico y Socialspa
dc.subject.lembCreación de empleospa
dc.subject.lembDesarrollo comunitariospa
dc.type.hasversioninfo:eu-repo/semantics/acceptedVersionspa
dc.audienceInterés Generalspa
dc.rights.accessrightsClosed Accessspa
dc.rights.spaAcceso abiertospa
dc.rights.ccAtribución-NoComercial-SinDerivadas 2.5 Colombia*
dc.description.cityRionegro, Antioquiaspa
dc.contributor.corpauthorUniversidad Católica de Orientespa
dc.type.driverinfo:eu-repo/semantics/reportspa
dc.type.coarhttp://purl.org/coar/resource_type/c_46ecspa
dc.type.redcolhttps://purl.org/redcol/resource_type/TPspa
dc.type.localTesis/Trabajo de grado - Monografía – Especializaciónspa
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